Loyalty

Welcome to the Loyalty Factor Information Exchange, a bi-weekly service providing summaries of major publications and books on various management and customer relationship topics. 

 Loyalty Factor has been instrumental in helping companies:

• Increase Customer Satisfaction by 20 – 33%
• Increase Revenues by 50% in 18 months
• Increase Manufacturing Production by 200% in 18 months
• Simplifying mergers and acquisitions

Our information exchange this week highlights the book “Full Engagement!” by Brian Tracy.

Inspire, Motivate and Bring Out The Best In Your People

As a manager it’s your role to achieve the highest possible return on the physical, emotional and mental efforts your people put forth. It’s not just a return on investment … it’s a return on energy.

The big question: How are you supposed to light a fire under each employee when studies find that most of them are working at only a fraction of their potential?

Full Engagement! provides the keys to unlocking not just the hidden drive and abilities that exist within every one of your people … but also your own.

According to Robert Half International, the average person works at about 50 percent of capacity. Because of

• unclear job assignments,
• lack of priorities,
• poor management and direction, and
• lack of feedback.

The average employee wastes 50 percent or more of his or her time in activities that have nothing to do with the job.

Napoleon said, “There are no bad soldiers under a good general.”

Here’s the lesson: The way you treat people, what you say and do that affects them emotionally, is more important than all the education, intelligence or experience you might have at doing your job.

People are 100 percent emotional. Human beings decide emotionally and then justify their decision logically. Everyone agrees that the most powerful single motivator is the “desire to be happy.”

Here are eight ideas that you can apply to create a peak performance work environment and to ensure that each person makes a maximum contribution to your company:

1. Smile. It helps others to smile.
2. Ask people questions. When you express a genuine interest in other people, it makes them feel valuable, respected and important.
3. Listen to them. Listen attentively and empathetically when people talk to you.
4. Be Polite. Treat them with respect for their talents, intelligence and accomplishments.
5. Say “Thank you.” For everything they do, small or large.
6. Keep people informed. Communicate, communicate, communicate!
7. Encourage improvement.

Treat your employees like volunteers. As if they were working for free.