5. Communicate the Improvements that Will Be Implemented
You have heard me say several times, you cannot over communicate. With all the information overload in our lives, it takes a lot of communication for us to break through to our employees. Have you heard the communication adage: “Tell them, tell them what you told them, then tell them again?”
Remember, you cannot over communicate. Communication needs to be consistently implemented.
When it comes to communicating during any kind of change, those words ring true even more so. Keep a consistent flow of communication, and people feel they are “in the know.” I have seen many times that the ongoing evidence of their company’s commitment to their satisfaction, career growth and personal development energizes employees.
It is critical to understand that communication is not something you complete by checking it off the list.
I’ve seen companies implement monthly and quarterly communication meetings that become boring and non informative over time. You need to foster continuous new evaluation and feedback with positive new approaches. Incorporate skits, involve employees in the presentation, etc.
Speaking of involving employees, ask them what they want to hear, what’s important to them and structure the discussion to meet their needs. Answer the question, “What’s in it for my employees and why is this important to them?”
The final installment of the Engagement Process is next, covering Step 6: Implement the Improvements, and Step 7: Measure Results.